Past Projects
My work focuses on translating digital guidelines into tangible experiences.
I bring brands to life through physical products, in person activations, and high quality creative work.
Across projects, I partner closely with internal sales teams and their clients, while guiding jr. and sr. designers.
Web Strategy and Design
Creating flexible web systems that support growth and consistency
Content Production & Direction
Producing high-quality content optimized for web and social engagement
Branded Product
Designing custom products and packaging for consistent brand expression
Merchandise Design
Designing merchandise and kits that extend brand impact across launches and influencer campaigns
Product Experience
Developing packaging that extends brand and launch strategy